Karolina Kurcwald

Writer-Marketer,

Messaging strategist and copywriter for SaaS & tech brands, helping them find and communicate what sets them apart from the competition.

How to Build a Social Media Team (and who should be on it)

When you’ve grown enough that one person just can’t do all your...

If you have a brick-and-mortar store: a coffee shop, a fitness club,...

Let’s face it: reports are rarely anyone’s favorite tasks (if they’re yours,...

Social media moderators, community managers, whatever the job title – they’re on...

Team collaboration tools can make a massive difference to how you spend...

If you’re a social media manager or business owner constantly looking for...

If you’re anything like me, you might like posting on Instagram whenever...

We’re now full-on in the “year in review” season. So, here’s how...

Sometimes a little underrated, especially by brands, they’re the essence of social...