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Social media users
in Spain

THE LAST MONTH OF 2025

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Spain

Spain flag
Facebook users in Spain
2025
36 600 000
52.7%
women
47.3%
men
 
 
13-17
n/a
7.9%
7.4%
18-24
15.3%
12.3%
12.3%
25-34
24.6%
9.6%
9%
35-44
18.6%
10.1%
8.7%
45-54
18.9%
7.1%
5.5%
55-64
12.6%
5.7%
4.4%
65+
10.1%

There were 36 600 000 Facebook users in Spain in September 2025, which accounted for 75.9% of its entire population.

The majority of them were women - 52.7%.

People aged 25 to 34 were the largest user group (9 000 000).

The highest difference between men and women occurs within people aged 55 to 64, where women lead by 2 000 000.

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Instagram users in Spain

Spain flag
Instagram users in Spain
2025
28 383 900
54.3%
women
45.7%
men
 
 
13-17
n/a
9.9%
9.2%
18-24
19%
14.1%
13.7%
25-34
27.8%
10.2%
8.5%
35-44
18.7%
9.9%
7.4%
45-54
17.3%
6%
4.2%
55-64
10.2%
4.2%
2.8%
65+
7%

There were 28 383 900 Instagram users in Spain in September 2025, which accounted for 58.8% of its entire population.

The majority of them were women - 54.3%.

People aged 25 to 34 were the largest user group (7 900 000).

The highest difference between men and women occurs within people aged 45 to 54, where women lead by 2 100 000.

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Messenger users in Spain

Spain flag
Messenger users in Spain
2025
20 892 600
53.6%
women
46.4%
men
 
 
13-17
n/a
2.4%
2.3%
18-24
4.8%
9.6%
9.1%
25-34
18.7%
11.5%
10.1%
35-44
21.5%
12.4%
11%
45-54
23.5%
9.6%
7.7%
55-64
17.2%
8.1%
6.2%
65+
14.4%

There were 20 892 600 Messenger users in Spain in September 2025, which accounted for 43.3% of its entire population.

The majority of them were women - 53.6%.

People aged 45 to 54 were the largest user group (4 900 000).

The highest difference between men and women occurs within people aged 65 and above, where women lead by 1 300 000.

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Linkedin users in Spain

Spain flag
Linkedin users in Spain
2025
24 200 000
31.4%
18-24
31.4%
33.5%
25-34
33.5%
29.8%
35-54
29.8%
5.4%
55+
5.4%

There were 24 200 000 Linkedin users in Spain in September 2025, which accounted for 50.2% of its entire population.

People aged 25 to 34 were the largest user group (8 100 000).

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