Messenger users in Kenya
There were 16 923 200 Messenger users in Kenya in July 2025, which accounted for 27.9% of its entire population.
The majority of them were men - 56%.
People aged 25 to 34 were the largest user group (6 300 000).
The highest difference between men and women occurs within people aged 25 to 34, where men lead by 3 500 000.
NOTE:
From March ’24 through August ’25, the size of individual demographic groups is estimated by using the total number of users in each month, combined with the demographic distribution from previous months.