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Social media users
in Swaziland

THE LAST MONTH OF 2025

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Swaziland

Swaziland flag
Facebook users in Swaziland
2025
495 100
49.1%
women
50.9%
men
 
 
13-17
n/a
16%
16.5%
18-24
32.5%
16.8%
17.3%
25-34
34.1%
8.7%
9.4%
35-44
18.1%
3.1%
3.7%
45-54
6.8%
1.5%
1.5%
55-64
2.9%
3%
2.5%
65+
5.6%

There were 495 100 Facebook users in Swaziland in April 2025, which accounted for 33% of its entire population.

The majority of them were men - 50.9%.

People aged 25 to 34 were the largest user group (168 900).

The highest difference between men and women occurs within people aged 35 to 44, where men lead by 46 400.

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Instagram users in Swaziland

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Instagram users in Swaziland
2025
64 200
57.3%
women
42.7%
men
 
 
13-17
n/a
21.5%
16.7%
18-24
38.2%
20.4%
15.4%
25-34
35.8%
8.4%
6.2%
35-44
14.6%
2.8%
2.2%
45-54
5%
 
 
55-64
n/a
4.2%
2.2%
65+
6.4%

There were 64 200 Instagram users in Swaziland in April 2025, which accounted for 4.3% of its entire population.

The majority of them were women - 57.3%.

People aged 18 to 24 were the largest user group (24 500).

The highest difference between men and women occurs within people aged 25 to 34, where women lead by 9 900.

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Messenger users in Swaziland

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Messenger users in Swaziland
2025
461 200
48.6%
women
51.4%
men
 
 
13-17
n/a
15.4%
16.3%
18-24
31.7%
16.7%
17.6%
25-34
34.4%
8.8%
9.6%
35-44
18.4%
3.1%
3.8%
45-54
6.9%
1.5%
1.5%
55-64
2.9%
3.1%
2.6%
65+
5.7%

There were 461 200 Messenger users in Swaziland in April 2025, which accounted for 30.7% of its entire population.

The majority of them were men - 51.4%.

People aged 25 to 34 were the largest user group (158 500).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 81 400.

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Linkedin users in Swaziland

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Linkedin users in Swaziland
2025
143 100
37%
18-24
37%
45.4%
25-34
45.4%
16.1%
35-54
16.1%
1.5%
55+
1.5%

There were 143 100 Linkedin users in Swaziland in April 2025, which accounted for 9.5% of its entire population.

People aged 25 to 34 were the largest user group (65 000).

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