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poland flag

Social media users
in Poland

THE LAST MONTH OF 2025

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Poland

Poland flag
Facebook users in Poland
2025
24 165 100
54.2%
women
45.8%
men
 
 
13-17
n/a
9.9%
8.3%
18-24
18.2%
14.1%
13.7%
25-34
27.7%
11.6%
10.3%
35-44
21.9%
8.7%
7%
45-54
15.7%
5%
3.4%
55-64
8.3%
5%
3.1%
65+
8.1%

There were 24 165 100 Facebook users in Poland in August 2025, which accounted for 64.3% of its entire population.

The majority of them were women - 54.2%.

People aged 25 to 34 were the largest user group (6 700 000).

The highest difference between men and women occurs within people aged 65 and above, where women lead by 750 900.

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Instagram users in Poland

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Instagram users in Poland
2025
12 642 700
58.7%
women
41.3%
men
 
 
13-17
n/a
15%
11.1%
18-24
26.1%
19%
15.8%
25-34
34.8%
12.7%
7.9%
35-44
20.6%
7.6%
4.2%
45-54
11.7%
2.6%
1.3%
55-64
3.9%
1.9%
1%
65+
2.9%

There were 12 642 700 Instagram users in Poland in August 2025, which accounted for 33.7% of its entire population.

The majority of them were women - 58.7%.

People aged 25 to 34 were the largest user group (4 400 000).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 1 000 000.

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Messenger users in Poland

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Messenger users in Poland
2025
18 986 300
54.2%
women
45.8%
men
 
 
13-17
n/a
7.4%
6.8%
18-24
14.2%
12.6%
12.6%
25-34
25.3%
12.6%
11.1%
35-44
23.7%
10%
7.9%
45-54
17.9%
5.8%
3.9%
55-64
9.7%
5.8%
3.4%
65+
9.2%

There were 18 986 300 Messenger users in Poland in August 2025, which accounted for 50.5% of its entire population.

The majority of them were women - 54.2%.

People aged 25 to 34 were the largest user group (4 800 000).

The highest difference between men and women occurs within people aged 65 and above, where women lead by 651 600.

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Linkedin users in Poland

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Linkedin users in Poland
2025
8 690 000
29.9%
18-24
29.9%
36.8%
25-34
36.8%
31.1%
35-54
31.1%
2.2%
55+
2.2%

There were 8 690 000 Linkedin users in Poland in August 2025, which accounted for 23.1% of its entire population.

People aged 25 to 34 were the largest user group (3 200 000).

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