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Social media users
in Paraguay

AT THE END OF 2024

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Paraguay

Paraguay flag
Facebook users in Paraguay
2024
4 806 400
50.2%
women
49.8%
men
 
 
13-17
n/a
13.1%
12.2%
18-24
25.3%
15.8%
16.3%
25-34
32%
9.9%
10.2%
35-44
20.1%
5.6%
5.7%
45-54
11.3%
3.5%
3.4%
55-64
6.9%
2.2%
2%
65+
4.2%

There were 4 806 400 Facebook users in Paraguay in December 2024, which accounted for 63.7% of its entire population.

The slight majority of them were women - 50.2%.

People aged 25 to 34 were the largest user group (1 540 000).

The highest difference between men and women occurs within people aged 18 to 24, where women lead by 586 900.

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Instagram users in Paraguay

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Instagram users in Paraguay
2024
2 722 500
55%
women
45%
men
 
 
13-17
n/a
17.2%
14.5%
18-24
31.7%
18.4%
16.4%
25-34
34.8%
10.2%
8%
35-44
18.3%
5%
3.4%
45-54
8.4%
2.7%
1.6%
55-64
4.3%
1.5%
1%
65+
2.5%

There were 2 722 500 Instagram users in Paraguay in December 2024, which accounted for 36.1% of its entire population.

The majority of them were women - 55%.

People aged 25 to 34 were the largest user group (946 800).

The highest difference between men and women occurs within people aged 18 to 24, where women lead by 395 100.

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Messenger users in Paraguay

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Messenger users in Paraguay
2024
3 856 300
49%
women
51%
men
 
 
13-17
n/a
10%
10.3%
18-24
20.3%
15.6%
16.5%
25-34
32.1%
10.6%
11.4%
35-44
22%
6.2%
6.5%
45-54
12.7%
4%
4%
55-64
8%
2.5%
2.3%
65+
4.8%

There were 3 856 300 Messenger users in Paraguay in December 2024, which accounted for 51.1% of its entire population.

The majority of them were men - 51%.

People aged 25 to 34 were the largest user group (1 239 500).

The highest difference between men and women occurs within people aged 25 to 34, where men lead by 636 700.

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Linkedin users in Paraguay

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Linkedin users in Paraguay
2024
1 091 000
37.6%
18-24
37.6%
47.7%
25-34
47.7%
13.7%
35-54
13.7%
1%
55+
1%

There were 1 091 000 Linkedin users in Paraguay in December 2024, which accounted for 14.5% of its entire population.

People aged 25 to 34 were the largest user group (520 000).

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