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Social media users
in Paraguay
September 2026

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Top sites cite our data:

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  • DHL
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  • Social Media Today

Facebook users in Paraguay

Paraguay flag
Facebook users in Paraguay
2026
5 122 900
50.5%
women
49.5%
men
 
 
13-17
n/a
11.5%
10.3%
18-24
21.8%
16.3%
16.5%
25-34
32.8%
10.1%
10.6%
35-44
20.6%
6.1%
6.1%
45-54
12.2%
3.9%
3.7%
55-64
7.6%
2.7%
2.4%
65+
5%

There were 5 122 900 Facebook users in Paraguay in September 2026, which accounted for 67% of its entire population.

The slight majority of them were women - 50.5%.

People aged 25 to 34 were the largest user group (1 680 200).

The highest difference between men and women occurs within people aged 18 to 24, where women lead by 526 500.

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Instagram users in Paraguay

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Instagram users in Paraguay
2026
3 193 500
54.5%
women
45.5%
men
 
 
13-17
n/a
15%
12.5%
18-24
27.5%
19%
17.1%
25-34
36.1%
10.2%
8.9%
35-44
19.1%
5.4%
3.9%
45-54
9.3%
3%
1.9%
55-64
4.9%
1.9%
1.2%
65+
3.1%

There were 3 193 500 Instagram users in Paraguay in September 2026, which accounted for 41.8% of its entire population.

The majority of them were women - 54.5%.

People aged 25 to 34 were the largest user group (1 152 300).

The highest difference between men and women occurs within people aged 18 to 24, where women lead by 399 700.

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Messenger users in Paraguay

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Messenger users in Paraguay
2026
4 034 800
49.4%
women
50.6%
men
 
 
13-17
n/a
8.6%
8.5%
18-24
17%
15.6%
16.1%
25-34
31.7%
10.9%
11.8%
35-44
22.7%
6.8%
7.1%
45-54
13.9%
4.5%
4.4%
55-64
8.9%
3.1%
2.8%
65+
5.9%

There were 4 034 800 Messenger users in Paraguay in September 2026, which accounted for 52.8% of its entire population.

The majority of them were men - 50.6%.

People aged 25 to 34 were the largest user group (1 278 600).

The highest difference between men and women occurs within people aged 35 to 44, where men lead by 474 900.

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Linkedin users in Paraguay

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Linkedin users in Paraguay
2026
1 091 000
35.7%
18-24
35.7%
48.6%
25-34
48.6%
14.7%
35-54
14.7%
1%
55+
1%

There were 1 091 000 Linkedin users in Paraguay in September 2026, which accounted for 14.3% of its entire population.

People aged 25 to 34 were the largest user group (530 000).

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