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latvia flag

Social media users
in Latvia

THE LAST MONTH OF 2025

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Latvia

Latvia flag
Facebook users in Latvia
2025
1 279 600
55.2%
women
44.8%
men
 
 
13-17
n/a
8.8%
7.9%
18-24
16.7%
12.1%
12.5%
25-34
24.6%
11%
10.4%
35-44
21.4%
8.7%
6.5%
45-54
15.2%
7.5%
4.3%
55-64
11.8%
7.2%
3.1%
65+
10.4%

There were 1 279 600 Facebook users in Latvia in September 2025, which accounted for 72.2% of its entire population.

The majority of them were women - 55.2%.

People aged 25 to 34 were the largest user group (314 300).

The highest difference between men and women occurs within people aged 65 and above, where women lead by 39 800.

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Instagram users in Latvia

Latvia flag
Instagram users in Latvia
2025
793 100
57.4%
women
42.6%
men
 
 
13-17
n/a
11.8%
10.8%
18-24
22.6%
15.9%
15.4%
25-34
31.4%
13%
9.2%
35-44
22.2%
8.2%
4.1%
45-54
12.4%
5.1%
1.9%
55-64
7%
3.3%
1.2%
65+
4.5%

There were 793 100 Instagram users in Latvia in September 2025, which accounted for 44.8% of its entire population.

The majority of them were women - 57.4%.

People aged 25 to 34 were the largest user group (248 800).

The highest difference between men and women occurs within people aged 45 to 54, where women lead by 32 900.

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Messenger users in Latvia

Latvia flag
Messenger users in Latvia
2025
923 900
57.1%
women
42.9%
men
 
 
13-17
n/a
5.5%
4.3%
18-24
9.8%
10.6%
10.1%
25-34
20.7%
12.6%
11.8%
35-44
24.4%
10.6%
7.9%
45-54
18.5%
9.2%
5.3%
55-64
14.5%
8.6%
3.5%
65+
12.1%

There were 923 900 Messenger users in Latvia in September 2025, which accounted for 52.1% of its entire population.

The majority of them were women - 57.1%.

People aged 35 to 44 were the largest user group (225 400).

The highest difference between men and women occurs within people aged 65 and above, where women lead by 32 400.

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Linkedin users in Latvia

Latvia flag
Linkedin users in Latvia
2025
650 000
29.2%
18-24
29.2%
36.9%
25-34
36.9%
30.8%
35-54
30.8%
3.1%
55+
3.1%

There were 650 000 Linkedin users in Latvia in September 2025, which accounted for 36.7% of its entire population.

People aged 25 to 34 were the largest user group (240 000).

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