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Social media users
in Japan

THE LAST MONTH OF 2025

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Japan

Japan flag
Facebook users in Japan
2025
71 100 000
55.6%
women
44.4%
men
 
 
13-17
n/a
12.4%
9%
18-24
21.4%
13.6%
10.4%
25-34
24.1%
11%
8%
35-44
19%
9.8%
8.4%
45-54
18.3%
6%
5.5%
55-64
11.5%
2.7%
3.1%
65+
5.8%

There were 71 100 000 Facebook users in Japan in August 2025, which accounted for 57% of its entire population.

The majority of them were women - 55.6%.

People aged 25 to 34 were the largest user group (17 100 000).

The highest difference between men and women occurs within people aged 18 to 24, where women lead by 6 400 000.

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Instagram users in Japan

Japan flag
Instagram users in Japan
2025
62 700 000
57.4%
women
42.6%
men
 
 
13-17
n/a
14%
10%
18-24
24.1%
14.4%
10.5%
25-34
24.9%
11%
7.3%
35-44
18.3%
9.9%
7.8%
45-54
17.7%
5.7%
4.6%
55-64
10.4%
2.4%
2.2%
65+
4.6%

There were 62 700 000 Instagram users in Japan in August 2025, which accounted for 50.3% of its entire population.

The majority of them were women - 57.4%.

People aged 25 to 34 were the largest user group (15 600 000).

The highest difference between men and women occurs within people aged 18 to 24, where women lead by 6 300 000.

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Messenger users in Japan

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Messenger users in Japan
2025
16 515 200
44.7%
women
55.3%
men
 
 
13-17
n/a
2.4%
2.6%
18-24
4.9%
7.9%
9.7%
25-34
17.6%
12.1%
12.7%
35-44
24.8%
11.5%
13.9%
45-54
25.4%
7.3%
10.3%
55-64
17.6%
3.6%
6.1%
65+
9.7%

There were 16 515 200 Messenger users in Japan in August 2025, which accounted for 13.2% of its entire population.

The majority of them were men - 55.3%.

People aged 45 to 54 were the largest user group (4 200 000).

The highest difference between men and women occurs within people aged 55 to 64, where men lead by 1 700 000.

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Linkedin users in Japan

Japan flag
Linkedin users in Japan
2025
5 290 000
28.4%
18-24
28.4%
45.4%
25-34
45.4%
22.7%
35-54
22.7%
3.6%
55+
3.6%

There were 5 290 000 Linkedin users in Japan in August 2025, which accounted for 4.2% of its entire population.

People aged 25 to 34 were the largest user group (2 400 000).

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