Messenger users in Sweden
There were 5 919 200 Messenger users in Sweden in July 2024, which accounted for 55.9% of its entire population.
The majority of them were women - 52.2%.
People aged 25 to 34 were the largest user group (1 310 800).
The highest difference between men and women occurs within people aged 65 and above, where women lead by 431 900.
NOTE:
From March ’24 through August ’25, the size of individual demographic groups is estimated by using the total number of users in each month, combined with the demographic distribution from previous months.