Social Media Demographics - Instagram
Instagram users in United Kingdom
October 2018
23 290 000
56%
women
44%
men
4.3%
3%
13-17
7.3%
13.3%
12%
18-24
25.3%
16.7%
14.2%
25-34
30.9%
9.9%
7.3%
35-44
17.2%
6.9%
4.3%
45-54
11.2%
3.3%
2%
55-64
5.2%
1.7%
1.2%
65+
2.9%

Instagram users in United Kingdom

There were 23 290 000 Instagram users in United Kingdom in October 2018, which accounted for 34.8% of its entire population.

The majority of them were women - 56%.

People aged 25 to 34 were the largest user group (7 200 000).

The highest difference between men and women occurs within people aged 45 to 54, where women lead by 600 000.

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