Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.
Presented statistics are licensed under a Creative Commons Attribution 4.0 International License
Internet users who access their Meta account via any device at least once per month. All values are estimates. Figures relate to addressable audience only, and may not include all users for each location or language.
There were 31 292 600 Instagram users in Philippines in September 2026, which accounted for 25.8% of its entire population.
The majority of them were women - 58.6%.
People aged 25 to 34 were the largest user group (12 500 000).
The highest difference between men and women occurs within people aged 18 to 24, where women lead by 5 200 000.
Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.
Presented statistics are licensed under a Creative Commons Attribution 4.0 International License
Internet users who access their Meta account via any device at least once per month. All values are estimates. Figures relate to addressable audience only, and may not include all users for each location or language.
| Month | Instagram Users | % of Population | Women | Men | Change M/M |
|---|---|---|---|---|---|
| Sep | 32 200 000 | 26.5% | 59.4% | 40.6% | +1.3% |
| Aug | 31 800 100 | 26.2% | 59.4% | 40.6% | +1.7% |
| Jul | 31 255 300 | 25.7% | 59.6% | 40.4% | -2.3% |
| Jun | 32 000 000 | 26.3% | 59.5% | 40.5% | +4.9% |
| May | 30 496 500 | 25.1% | 60.1% | 39.9% | +0.8% |
| Apr | 30 266 000 | 24.9% | 59.6% | 40.4% | +2.8% |
| Mar | 29 435 400 | 24.2% | 59.9% | 40.1% | -1.5% |
| Feb | 29 897 600 | 24.6% | 60% | 40% | +0.3% |
| Jan '26 | 29 812 100 | 24.5% | 59.9% | 40.1% | +2.7% |
| Dec | 29 024 600 | 23.9% | 59.6% | 40.4% | +5.1% |
| Nov | 27 607 000 | 22.7% | 60.1% | 39.9% | -0.7% |
| Oct '25 | 27 814 700 | 22.9% | 60% | 40% | - |
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As of September 2026, there are 31 292 600 Instagram users in Philippines - 25.8% of the country's population.
The largest age group is 25 to 34, making up 39.9% of Instagram users in Philippines.
Women make up the majority, at 58.6% of Instagram users in Philippines.
Data presented on this website is sourced directly from the respective social platforms' marketing APIs and compiled by NapoleonCat for informational purposes only. All values are estimates and relate to addressable audience only, and may not include all users for each location or language
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