Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.
Presented statistics are licensed under a Creative Commons Attribution 4.0 International License
Internet users who access their Meta account via any device at least once per month. All values are estimates. Figures relate to addressable audience only, and may not include all users for each location or language.
There were 31 700 000 Instagram users in Italy in September 2026, which accounted for 53.2% of its entire population.
The majority of them were women - 52.7%.
People aged 25 to 34 were the largest user group (8 000 000).
The highest difference between men and women occurs within people aged 55 to 64, where women lead by 2 000 000.
Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.
Presented statistics are licensed under a Creative Commons Attribution 4.0 International License
Internet users who access their Meta account via any device at least once per month. All values are estimates. Figures relate to addressable audience only, and may not include all users for each location or language.
| Month | Instagram Users | % of Population | Women | Men | Change M/M |
|---|---|---|---|---|---|
| Sep | 31 700 000 | 53.2% | 52.1% | 47.9% | -3.6% |
| Aug | 32 900 000 | 55.2% | 52.1% | 47.9% | 0% |
| Jul | 32 900 000 | 55.2% | 52.6% | 47.4% | -3.5% |
| Jun | 34 100 000 | 57.2% | 52.7% | 47.3% | +4.3% |
| May | 32 700 000 | 54.9% | 52.6% | 47.4% | +4.8% |
| Apr | 31 200 000 | 52.4% | 52.8% | 47.2% | -4.9% |
| Mar | 32 800 000 | 55% | 52.3% | 47.7% | -1.5% |
| Feb | 33 300 000 | 55.9% | 52.3% | 47.7% | -0.3% |
| Jan '26 | 33 400 000 | 56% | 52.1% | 47.9% | +1.8% |
| Dec | 32 800 000 | 55% | 52.3% | 47.7% | +2.5% |
| Nov | 32 000 000 | 53.7% | 52.6% | 47.4% | +1.3% |
| Oct '25 | 31 600 000 | 53% | 52.2% | 47.8% | - |
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As of September 2026, there are 31 700 000 Instagram users in Italy - 53.2% of the country's population.
The largest age group is 25 to 34, making up 25.2% of Instagram users in Italy.
Women make up the majority, at 52.7% of Instagram users in Italy.
Data presented on this website is sourced directly from the respective social platforms' marketing APIs and compiled by NapoleonCat for informational purposes only. All values are estimates and relate to addressable audience only, and may not include all users for each location or language
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