← Go to Australia yearly stats archive

Instagram users in Australia
October 2024

14 531 000

55.3%
women

44.7%
men

13-17
n/a

12.4%

11%

18-24
23.4%

15.8%

14.5%

25-34
30.3%

11%

8.9%

35-44
20%

7.6%

5.2%

45-54
12.8%

4.9%

55-64
7.9%

3.6%

2.1%

65+
5.7%

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Internet users who access their Meta account via any device at least once per month. All values are estimates. Figures relate to addressable audience only, and may not include all users for each location or language.

Instagram users in Australia

October 2024

There were 14 531 000 Instagram users in Australia in October 2024, which accounted for 52.8% of its entire population.

The majority of them were women - 55.3%.

People aged 25 to 34 were the largest user group (4 400 000).

The highest difference between men and women occurs within people aged 45 to 54, where women lead by 754 000.

NOTE:

From March ’24 through August ’25, the size of individual demographic groups is estimated by using the total number of users in each month, combined with the demographic distribution from previous months.

Add these statistics to Your web page:

<a style="display:block; margin: 0 auto; max-width:550px;" href="https://napoleoncat.com/stats/instagram-users-in-australia/2024/10/" rel="dofollow">
<img src="https://social-cdn.napoleoncat.com/i/2024/10/napoleoncat-social-media-statistics-instagram-users-in-australia_2024_10.png"
alt="Instagram users in Australia"
style="width: 100%; height: auto !important;-ms-interpolation-mode: bicubic; border: 1px solid #f5f5f5; box-shadow: 3px -1px 28px 10px rgba(229,229,229,1);"/></a>
<div style="margin: 0 auto 2rem; max-width:550px;">
Find more statistics at  <a href="https://www.napoleoncat.com/stats/" rel="dofollow">NapoleonCat</a>
</div>

copied

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

NOTE:

Add these statistics to Your web page:

View more stats for Instagram

Our stats help marketers understand the global social media landscape

Average age of Instagram users in US, UK, and Canada [2023]

Instagram users in Indonesia in 2023

Facebook users in Bangladesh in 2023