Executive Social Media Strategy: LinkedIn Secrets with G. Caudle
Listen on:
Unlock the secrets of executive social media management in this episode of Social Media Made Simple! Join us as we sit down with Garret Caudle, founder and CEO of Influent—one of the top LinkedIn agencies for B2B companies. Garret shares actionable strategies for building a powerful executive presence on LinkedIn and beyond, drawing from his extensive experience in marketing, reputation management, and authentic digital connections.
In this episode, you’ll discover:
How Garret transitioned from studying philosophy to leading a premier LinkedIn agency
The unique challenges and opportunities in managing social media for high-profile executives
Step-by-step frameworks for building an executive social media strategy from scratch
Best practices for balancing personal and company branding online
The most effective LinkedIn content formats and topics for executives
Proven engagement tactics for executives to connect with their audience
How to handle negative feedback and protect executive’s reputation online
Fun insights: Garret’s favorite social platform, current media picks, career advice, and—cats or dogs?
About Garret Caudle: Garret is the founder and CEO of Influent, a leading LinkedIn agency helping B2B companies and executives craft impactful social media strategies. His innovative, human-first approach makes him a sought-after expert in executive branding and digital reputation management.