Brainrot

Brainrot refers to the state in which prolonged exposure to internet content and constant consumption of online media causes the brain to function differently. Instead of processing thoughts normally, individuals start to communicate in ways heavily inspired by memes, trends, and internet culture, often humorously described as a form of “mental rot” caused by excessive doses of online content.

The term is widely used in online communities and social media spaces to describe how people become overly saturated with internet culture, leading to an exaggerated preoccupation with specific memes, trends, or viral content. For instance, after spending an entire day scrolling TikTok, someone might say, “I have brainrot; I can’t think normally anymore.” Similarly, someone who constantly repeats meme phrases or references internet jokes might describe their brain as being “rotting” due to online overload.

Though often used humorously, brainrot reflects the influence of internet culture on modern communication and thought patterns. It encapsulates the way excessive online content can overwhelm individuals, embedding itself into their daily interactions and mindset. While it highlights the entertaining and immersive nature of online life, it also points to the state of mental oversaturation brought on by internet trends and viral media. In essence, brainrot is the perfect term to describe the overstimulation of the mind in the digital age.

Example:

Alex: “I stayed up all night watching TikTok videos. Now I can’t stop hearing that one sound effect on loop in my head.”

Jordan: “Sounds like you’ve got brainrot. I told you to take a break.”

Alex: “It’s too late for me. Every meme and trend is living rent-free in my brain now.”