Instagram user demographics in Brazil – may 2016

Instagram has 6 mln more users in Brazil within 6 months. There are 31 mln Instagram users in May 2016, compared to 25 mln in November 2015 . Only 37% of them are male.  76% of users are aged 34 or less. Nevertheless, the age structure has changed as the group of Instagrammers aged 35+ is growing (referring to data from November 2015).

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Instagram users in Brazil_may 2016_data compiled by