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Social media users
in Uruguay

AT THE END OF 2022

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Uruguay

Uruguay flag
Facebook users in Uruguay
2022
3 009 900
53.4%
women
46.6%
men
1.9%
1.9%
13-17
3.8%
9.6%
9.5%
18-24
19.1%
13.3%
12.8%
25-34
26.1%
9.8%
8.6%
35-44
18.5%
7.9%
6.4%
45-54
14.2%
5.8%
4.2%
55-64
10%
5.2%
3.2%
65+
8.4%

There were 3 009 900 Facebook users in Uruguay in December 2022, which accounted for 84.9% of its entire population.

The majority of them were women - 53.4%.

People aged 25 to 34 were the largest user group (784 900).

The highest difference between men and women occurs within people aged 65 and above, where women lead by 96 800.

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Instagram users in Uruguay

Uruguay flag
Instagram users in Uruguay
2022
2 042 000
55%
women
45%
men
2.6%
2.6%
13-17
5.2%
12.1%
11.9%
18-24
24%
15%
14%
25-34
29%
10.3%
7.7%
35-44
18%
7.3%
4.7%
45-54
12%
4.6%
2.5%
55-64
7.1%
3.1%
1.6%
65+
4.6%

There were 2 042 000 Instagram users in Uruguay in December 2022, which accounted for 57.6% of its entire population.

The majority of them were women - 55%.

People aged 25 to 34 were the largest user group (593 000).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 158 000.

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Messenger users in Uruguay

Uruguay flag
Messenger users in Uruguay
2022
2 108 100
55%
women
45%
men
0.7%
0.5%
13-17
1.2%
7%
5.9%
18-24
12.9%
13.7%
12.7%
25-34
26.4%
11%
9.6%
35-44
20.5%
9.2%
7.4%
45-54
16.6%
7.1%
5.2%
55-64
12.2%
6.4%
3.8%
65+
10.2%

There were 2 108 100 Messenger users in Uruguay in December 2022, which accounted for 59.5% of its entire population.

The majority of them were women - 55%.

People aged 25 to 34 were the largest user group (556 400).

The highest difference between men and women occurs within people aged 65 and above, where women lead by 80 300.

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Linkedin users in Uruguay

Uruguay flag
Linkedin users in Uruguay
2022
1 131 000
22.1%
18-24
22.1%
63.7%
25-34
63.7%
12.4%
35-54
12.4%
1.9%
55+
1.9%

There were 1 131 000 Linkedin users in Uruguay in December 2022, which accounted for 31.9% of its entire population.

People aged 25 to 34 were the largest user group (720 000).

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