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Social media users
in Uruguay

AT THE END OF 2021

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Uruguay

Uruguay flag
Facebook users in Uruguay
2021
3 049 200
54%
women
46%
men
2.3%
1.7%
13-17
4%
10.5%
9.1%
18-24
19.5%
13.3%
13%
25-34
26.4%
9.7%
8.6%
35-44
18.3%
7.4%
6.2%
45-54
13.6%
5.8%
4.3%
55-64
10%
5.1%
3.2%
65+
8.2%

There were 3 049 200 Facebook users in Uruguay in December 2021, which accounted for 86% of its entire population.

The majority of them were women - 54%.

People aged 25 to 34 were the largest user group (803 500).

The highest difference between men and women occurs within people aged 65 and above, where women lead by 96 200.

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Instagram users in Uruguay

Uruguay flag
Instagram users in Uruguay
2021
1 881 600
56.7%
women
43.3%
men
3.3%
2.4%
13-17
5.8%
13.1%
11.3%
18-24
24.4%
15.8%
14.1%
25-34
29.9%
10.4%
7.5%
35-44
17.8%
6.9%
4.3%
45-54
11.3%
4.4%
2.3%
55-64
6.7%
2.8%
1.4%
65+
4.2%

There were 1 881 600 Instagram users in Uruguay in December 2021, which accounted for 53.1% of its entire population.

The majority of them were women - 56.7%.

People aged 25 to 34 were the largest user group (562 500).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 140 400.

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Messenger users in Uruguay

Uruguay flag
Messenger users in Uruguay
2021
2 191 400
54.9%
women
45.1%
men
0.8%
0.5%
13-17
1.3%
7.8%
6.5%
18-24
14.3%
13.7%
12.9%
25-34
26.5%
11%
9.5%
35-44
20.4%
8.6%
7.2%
45-54
15.8%
7%
5%
55-64
12%
6%
3.6%
65+
9.6%

There were 2 191 400 Messenger users in Uruguay in December 2021, which accounted for 61.8% of its entire population.

The majority of them were women - 54.9%.

People aged 25 to 34 were the largest user group (581 600).

The highest difference between men and women occurs within people aged 65 and above, where women lead by 78 900.

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Linkedin users in Uruguay

Uruguay flag
Linkedin users in Uruguay
2021
1 029 000
22.4%
18-24
22.4%
61.2%
25-34
61.2%
14.6%
35-54
14.6%
1.8%
55+
1.8%

There were 1 029 000 Linkedin users in Uruguay in December 2021, which accounted for 29% of its entire population.

People aged 25 to 34 were the largest user group (630 000).

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