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Social media users
in Uruguay

AT THE END OF 2018

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in Uruguay

Uruguay flag
Facebook users in Uruguay
2018
2 504 000
53.6%
women
46.4%
men
1.7%
1.3%
13-17
3%
10.8%
10.4%
18-24
21.2%
13.2%
13.2%
25-34
26.4%
10%
8.8%
35-44
18.8%
7.6%
6%
45-54
13.6%
6%
4%
55-64
10%
4.4%
2.8%
65+
7.1%

There were 2 504 000 Facebook users in Uruguay in December 2018, which accounted for 70.6% of its entire population.

The majority of them were women - 53.6%.

People aged 25 to 34 were the largest user group (660 000).

The highest difference between men and women occurs within people aged 55 to 64, where women lead by 100 000.

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Instagram users in Uruguay

Uruguay flag
Instagram users in Uruguay
2018
1 253 000
56.2%
women
43.8%
men
2.7%
1.8%
13-17
4.5%
16%
14.4%
18-24
30.3%
16.8%
14.4%
25-34
31.1%
9.6%
6.7%
35-44
16.3%
5.8%
3.6%
45-54
9.4%
3.4%
1.8%
55-64
5.3%
1.9%
1.1%
65+
3%

There were 1 253 000 Instagram users in Uruguay in December 2018, which accounted for 35.3% of its entire population.

The majority of them were women - 56.2%.

People aged 25 to 34 were the largest user group (390 000).

The highest difference between men and women occurs within people aged 35 to 44, where women lead by 84 000.

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Messenger users in Uruguay

Uruguay flag
Messenger users in Uruguay
2018
1 458 000
55.8%
women
44.2%
men
1.4%
1%
13-17
2.3%
11%
9.6%
18-24
20.6%
14.4%
13%
25-34
27.4%
11%
8.9%
35-44
19.9%
8.2%
5.9%
45-54
14.1%
6.2%
3.8%
55-64
10%
3.6%
2%
65+
5.6%

There were 1 458 000 Messenger users in Uruguay in December 2018, which accounted for 41.1% of its entire population.

The majority of them were women - 55.8%.

People aged 25 to 34 were the largest user group (400 000).

The highest difference between men and women occurs within people aged 55 to 64, where women lead by 56 000.

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