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Social media users
in South Africa

THE LAST MONTH OF 2022

Population: *

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Facebook users in South Africa

South Africa flag
Facebook users in South Africa
2022
30 383 700
50.2%
women
49.8%
men
5.3%
4.6%
13-17
9.9%
13.5%
14.2%
18-24
27.6%
14.5%
14.5%
25-34
29%
8.6%
8.9%
35-44
17.4%
3.6%
3.6%
45-54
7.2%
2%
1.5%
55-64
3.5%
2.8%
2.5%
65+
5.3%

There were 30 383 700 Facebook users in South Africa in July 2022, which accounted for 50.4% of its entire population.

The slight majority of them were women - 50.2%.

People aged 25 to 34 were the largest user group (8 800 000).

The highest difference between men and women occurs within people aged 13 to 17, where women lead by 1 400 000.

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Instagram users in South Africa

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Instagram users in South Africa
2022
6 736 800
52.3%
women
47.7%
men
5.1%
5.5%
13-17
10.6%
14.8%
16.3%
18-24
31.2%
16.3%
14.1%
25-34
30.4%
8.1%
6.5%
35-44
14.5%
3.8%
2.7%
45-54
6.4%
2%
1.1%
55-64
3%
2.3%
1.6%
65+
3.9%

There were 6 736 800 Instagram users in South Africa in July 2022, which accounted for 11.2% of its entire population.

The majority of them were women - 52.3%.

People aged 18 to 24 were the largest user group (2 100 000).

The highest difference between men and women occurs within people aged 25 to 34, where women lead by 949 200.

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Messenger users in South Africa

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Messenger users in South Africa
2022
26 896 600
50.3%
women
49.7%
men
4.8%
4.5%
13-17
9.3%
13%
13.4%
18-24
26.4%
14.9%
14.9%
25-34
29.7%
8.9%
9.3%
35-44
18.2%
3.7%
3.5%
45-54
7.2%
2%
1.5%
55-64
3.6%
2.9%
2.7%
65+
5.6%

There were 26 896 600 Messenger users in South Africa in July 2022, which accounted for 44.6% of its entire population.

The slight majority of them were women - 50.3%.

People aged 25 to 34 were the largest user group (8 000 000).

The highest difference between men and women occurs within people aged 55 to 64, where women lead by 410 600.

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Linkedin users in South Africa

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Linkedin users in South Africa
2022
10 380 000
24.1%
18-24
24.1%
55.9%
25-34
55.9%
17.3%
35-54
17.3%
2.7%
55+
2.7%

There were 10 380 000 Linkedin users in South Africa in July 2022, which accounted for 17.2% of its entire population.

People aged 25 to 34 were the largest user group (5 800 000).

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