United States of America flag
Instagram users in United States of America
September 2026
184 003 100
55.5%
women
44.5%
men
0%
0%
13-17
0%
10.4%
8.5%
18-24
18.9%
15.6%
14.1%
25-34
29.7%
11%
9.1%
35-44
20.1%
7.6%
5.9%
45-54
13.5%
5.7%
3.9%
55-64
9.5%
5.3%
3%
65+
8.3%

Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Internet users who access their Meta account via any device at least once per month. All values are estimates. Figures relate to addressable audience only, and may not include all users for each location or language.

Instagram users in United States of America

There were 184 003 100 Instagram users in United States of America in September 2026, which accounted for 52.9% of its entire population.

The majority of them were women - 55.5%.

People aged 25 to 34 were the largest user group (54 700 000).

The highest difference between men and women occurs within people aged 65 and above, where women lead by 5 500 000.

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Data presented on this website is sourced directly from the respective social platforms marketing APIs and compiled by NapoleonCat for informational purposes only.

Presented statistics are licensed under a Creative Commons Attribution 4.0 International License

Internet users who access their Meta account via any device at least once per month. All values are estimates. Figures relate to addressable audience only, and may not include all users for each location or language.

Instagram users in United States of America - Last 12 Months

184 312 300
Oct '25
183 910 900
Nov
188 409 000
Dec
190 209 300
Jan '26
189 611 700
Feb
186 714 700
Mar
186 312 700
Apr
188 509 600
May
192 208 700
Jun
187 406 900
Jul
188 405 700
Aug
197 300 000
Sep
Month Instagram Users % of Population Women Men Change M/M
Sep 197 300 000 56.7% 55.1% 44.9% +4.7%
Aug 188 405 700 54.2% 55% 45% +0.5%
Jul 187 406 900 53.9% 55.3% 44.7% -2.5%
Jun 192 208 700 55.3% 55.4% 44.6% +2%
May 188 509 600 54.2% 55.4% 44.6% +1.2%
Apr 186 312 700 53.6% 55% 45% -0.2%
Mar 186 714 700 53.7% 55.4% 44.6% -1.5%
Feb 189 611 700 54.5% 55.3% 44.7% -0.3%
Jan '26 190 209 300 54.7% 55.1% 44.9% +1%
Dec 188 409 000 54.2% 55.6% 44.4% +2.4%
Nov 183 910 900 52.9% 55.2% 44.8% -0.2%
Oct '25 184 312 300 53% 55.2% 44.8% -

More stats for United States of America

Top sites cite our data:

  • Wikipedia
  • NBC News
  • Salesforce
  • Shopify
  • New York Post
  • DHL
  • Stripe
  • Statista
  • Entrepreneur Europe
  • Social Media Today

See the number of social media users
in other countries:

Frequently asked questions

How many Instagram users are there in United States of America in 2026?

As of September 2026, there are 184 003 100 Instagram users in United States of America - 52.9% of the country's population.

What is the largest Instagram age group in United States of America?

The largest age group is 25 to 34, making up 29.7% of Instagram users in United States of America.

Are there more women or men on Instagram in United States of America?

Women make up the majority, at 55.5% of Instagram users in United States of America.

Where does this data come from?

Data presented on this website is sourced directly from the respective social platforms' marketing APIs and compiled by NapoleonCat for informational purposes only. All values are estimates and relate to addressable audience only, and may not include all users for each location or language

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