Social Media Demographics - Instagram
Instagram users in Australia
October 2018
9 540 000
57.3%
women
42.7%
men
3.7%
3%
13-17
6.7%
13.6%
11.5%
18-24
25.2%
16.8%
13.6%
25-34
30.4%
10.2%
7.1%
35-44
17.3%
7%
4.1%
45-54
11.1%
3.9%
2%
55-64
5.9%
2.2%
1.3%
65+
3.5%

Instagram users in Australia

There were 9 540 000 Instagram users in Australia in October 2018, which accounted for 37.8% of its entire population.

The majority of them were women - 57.3%.

People aged 25 to 34 were the largest user group (2 900 000).

The highest difference between men and women occurs within people aged 25 to 34, where women lead by 300 000.

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See other stats for Instagram