Instagram user demographics in New Zealand

We used our free browser to show you how many people use Instagram in New Zealand. Let’s dive right into the stats:

There were 1,565,000 Instagrammers in New Zealand in May 2019, which makes up 32.5% of the entire population. Since September 2018, 76,000 people have left the platform (or maybe Instagram was just cleaning all the fake accounts, who knows..).

Other facts:

  • The majority of users were women – 57.3%.
  • People aged 25 to 34 were the largest user group (490,000).
  • The highest difference between men and women occurs within people aged 35 to 44, where women lead by 52,000.

For more social media stats, visit our FREE BROWSER. It allows you to check the current social media user statistics for any country in the world.

We recently launched the stats archive, so now you can also access data from previous months 🙂